THE OPERATOR LAB
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THE 90 DAYS

5 phases.
One goal: a practice that works.

Every member runs on their own clock. Your week 5 means 5 weeks from your day 0. There is no shared calendar, no start date to wait for, and no group you missed. The sequence matters, so we do not let people skip ahead.

THE MECHANICS
Recorded modules
12
Group calls
Weekly
1:1s
3
Readiness reviews
2
HOW THEY RUN

The 12 modules open on your join date. Group calls are weekly with both operating partners, and the 3 1:1s land at your weeks 2, 6, 10. Both readiness reviews use published rubrics: pass is 3 or higher on all 5 dimensions, with unlimited retries.

THE PATH

5 phases, one direction.

01 / 03
  1. BEFORE YOUR WEEK 1

    Get setup

    The stack live and the intake done before day 1 costs you nothing and buys you two weeks.

    • Entity, banking and the money system, one of them, on purpose
    • Pipeline and follow-up, configured, not improvised
    • Scheduling, call routing and the discovery kit
    • Presence: the profile a founder reads before they take your call
    • Intake workbook: your numbers, your niche hypothesis, your year-1 target

    Exit condition: A RUNNING BACKEND AND AN INTRODUCTION POST.

  2. YOUR WEEKS 1 TO 2

    Get ready

    Conversations first, positioning second. The market writes it, you hold the pen.

    • Market contact in week 1, before the positioning is finished
    • Positioning by outcome, not by function
    • Scoping: turning a business problem into a bounded engagement with a value case
    • Money-first discovery, and the proposal that leads with the result
    • 1:1 round 1, your week 2

    Exit condition: A PRICED OFFER AND A LIST OF PEOPLE TO CALL.

  3. YOUR WEEKS 3 TO 8

    Get clients

    The longest phase, because this is the one that decides it.

    • The deal room: outreach and proposals reviewed inside 24 hours
    • Role-play before every discovery call, on the real deal
    • Follow-up that references the outcome, never "checking in"
    • Pricing pressure: scope arithmetic, never price arithmetic
    • Week 6, the dip, named in advance because it is mechanical, not personal
    • Readiness Review 1, sales, inside your week 6 1:1. Published rubric, unlimited retries

    Exit condition: PROPOSALS OUT, AND FOR MOST PEOPLE, A FIRST ENGAGEMENT IN MOTION.

  4. YOUR WEEKS 9 TO 11

    Deliver value

    Two tracks, same reps. Track A is your live client. Track B is the case client, a fully built engagement drawn from real-world examples and anonymized. The flight simulator, not the kids' table.

    • Operating from outside: instrument before you fix
    • The four lenses: financials, alignment, culture, execution
    • The playback: prove the outcome, then sell the next one
    • The operating rhythm, the client scorecard, the framework crosswalk (EOS, Scaling Up, 4DX, 3HAG: four dialects, one language)
    • Readiness Review 2, delivery, in your weeks 10 to 11

    Exit condition: AN ENGAGEMENT RUNNING ON A RHYTHM, NOT ON ADRENALINE.

  5. YOUR WEEK 12 AND AFTER

    Accelerate

    The program ends. The network does not.

    • The capacity model: the release valve is price, not hours
    • The practice SOP starter kit
    • The network: Accelerate, the referral partner directory, the talent marketplace, and eligibility for Entegro overflow

    Exit condition: THE PROGRAM ENDS. THE NETWORK DOESN'T.

A sample week

Your week 4, inside Get Clients.

What a normal week in the Lab asks of you, and what it gives back.

When
What
With
Start of week
This week's recorded module, on your own clock
You
Early week
Group call, 90 minutes: wins, a pipeline round, then working blocks on live deals
Andrew, Tyler, and the members
Midweek
Pod call, 60 minutes: commitments, 2 hot seats, and practice reps on real upcoming calls
Your pod
Midweek
Pair check-in, 15 minutes: your number, the 1 thing in the way, your next 7 days
Your pair
All week
The deal room: post outreach and proposal drafts, reviewed in under 24 hours
Andrew and Tyler
  • Every other week: 45 minutes of open office hours.
  • Not this week: your 1:1s land in weeks 2, 6, and 10.

The rest of the week is yours: conversations, discovery calls, and proposals. That is where the engagement comes from.

WHO IS WATCHING

Someone whose job is noticing before you do.

From day 1 you have an accountability coach. Not a peer and not a volunteer arrangement, someone we pay to watch whether you are falling behind and step in when you are. Operators do not fail on knowledge. They fail in the weeks nobody was watching.

WHAT YOU LEAVE WITH

Two operating systems, not a binder.

02 / 03
PRACTICE OS · THE BUSINESS YOU RUN
Invoicing, retainers and payments
Proposals and e-signature
Pipeline tracking
Scheduling and call routing
Bookkeeping handoff and entity checklist
The practice scorecard, the one we run
CLIENT DELIVERY OS · THE WORK YOU SELL
Engagement scoping kit
30/60/90 plans
Client assessment battery
Meeting cadences and agendas
Scorecards and KPI dashboards
SOP library and framework crosswalk

Everything you need to install it is included, with a setup guide for each piece. Hands-on setup done for you is the Launchpad add-on.

AFTER DAY 90

You don't graduate out. You graduate in.

03 / 03
01

Accelerate.

The graduate network. Monthly deep dives and operators further down the road than you.

02

Referral directory.

Member-built, vetted partners. The people your clients ask you for.

03

Talent marketplace.

Graduates staffing each other's overflow.

04

Overflow eligibility.

Entegro engagements the firm cannot staff, routed at the firm's discretion under a clear originator and deliverer split.

The directory listing and overflow eligibility require both readiness reviews. The room is open. The designation is earned.

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